About

For more than a decade, Brian Vellmure has been helping organizations increase profitability through customer focused initiatives. He is an accomplished business leader, management consultant, and award winning and syndicated blogger. He is often referred to as a Social CRM and Social Business thought leader & pioneer.

Specializing in strategy, process improvement, & technology selection, Brian works with executive and senior management teams to create competitive advantage through leading sustainable and disruptive innovation initiatives. A specialist in enhancing customer experience, acquisition & retention efforts, he is a sought after speaker, writer, and guest contributor to several emerging media properties, and often acts as an expert advisor for software and technology vendors.

During the mid to late 90’s, Brian served as a business analyst, project manager, and group consulting manager for an International firm leading several multi-national ERP implementations for mid-sized companies. In 2001, he focused his attention on the front office, selling and/or leading more than a dozen CRM, Web, and E-Commerce initiatives over the next 3 years.

In addition, he’s led a division as Vice President of an equipment finance company, been the top sales executive for a major CRM Vendor, and as a consultant has regularly spearheaded value-creation initiatives for small, mid-sized, and multi-bilion dollar enterprises.

Brian was a founding board member of International Princess Project (http://www.intlprincess.org), a non-profit organization that establishes self-sustaining business enterprises in partnership with indigenous organizations that provide for physical, emotional and spiritual needs of women formerly enslaved in prostitution, while actively advocating for women enslaved in prostitution around the world.

Brian is based in Orange County, CA, has traveled to more than 40 countries on 6 Continents, and is also a real estate investor.

This blog is intended to help organizations increase value by leveraging a combination of best practices with cutting edge innovation to create competitive advantage.

Whether you are:

(1) Just getting started with CRM

(2) Looking to improve upon core customer focused efforts such as:
a. Streamlining processes
b. Improving customer acquisition efforts
c. Increasing customer retention and loyalty
d. Enhancing your customer’s overall experience, or

(3) Looking forward to the next generation of customer engagement, Social CRM, and Co-Creation;

I’m confident that there is something here of value for you.

Hang around for a while: Read, share, and interact.

Thanks again for stopping by, and don’t forget to join me on Twitter @CRMStrategies or LinkedIn to engage in more valuable interaction and dialogue.

Contact me directly about consulting, employment, speaking, writing, or partnering opportunities by submitting your message below. I’ll get back to you as soon as possible.

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